![](/sites/default/files/logo_ibm_white_1.png)
Nicole Lazzaro
Submitted by rgordon on Sun, 04/29/2018 - 17:19
![](https://businessofgovernment.org/sites/default/files/Nicole-Lazzaro.jpg)
Nicole Lazzaro
Nicole Lazzaro is a world-renowned game researcher, designer, and speaker who makes games more fun. The president of XEODesign, she developed the Four Keys to Fun, a model used by game developers worldwide. She has advised the White House and the U.S. State Department on the use of games.