b'ViewpointsHow Far Can We Go?Additional ResourcesWhile behavioral science has been around for a number of years in different pockets of the government, how far mightBell, Nicola, Paola Cantarelli, and Paolo Belardinelli, Prospect Theory Goes Public: Experimental Evidence on Cognitive Biases in Public its use expand? How does it fit into the context of traditionalPolicy and Management Decisions, Public Administration Review policy and implementation tools? 78:6, pp. 828-840 (2018).Journal of Behavioral Public Administration: https://journal-bpa.org/index.There may be more questions than answers at this pointphp/jbpa with regard to the need for more proof or validation. But the federal Office of Evaluation Sciences, for example, has beenOrganization for Economic Cooperation and Development, Behavioural Insights and Public Policy: Lessons from Around the World (2017). very good at being transparent about its projects, describingRetrieved from: https://people.kth.se/~gryne/papers/OECD_2017.pdf both what works and what doesnt. It certainly cant be accused of painting targets around the bullet holes! Samson, Alain (Ed.) The Behavioral Economics Guide 2019. Retrieved from: https://www.behavioraleconomics.com/the-be-guide/the-behav-ioral-economics-guide-2019/ There are opportunities to expand its use to improve the probabilities of successful program design andThaler, Richard and Cass Sunstein, Nudge: Improving Decisions About Health, Wealth, and Happiness, Yale University Press, 2008.implementation, but probably more research needs to be done at the federal level to show how these approaches canWorld Bank, Behavioral Science Around the World10 Countries be applied in the context of the traditions of administrative(2019). Retrieved from: http://documents.worldbank.org/curated/en/710771543609067500/pdf/132610-REVISED-00-COUNTRY-law and the Administrative Procedures Act. For example,PROFILES-dig.pdfbehavior science assumes more interactive, test-and-fix approacheswhile traditional administrative law assumes more linear and logical design approaches to program design and implementation. Also, the skill setsdata analysts vs. legal analystsare different.However, the best approach is probably to keep experimenting and engage a wide range of different talentsto make it work.WINTER 2019 / 2020 IBM Center for The Business of Government 77'